Onitsuka Tiger

Onitsuka Tiger is the original brand of what we today know as Asics. The brand was founded in 1949 by Kihachiro Onitsuka and up until 1977, where Asics was founded, the acronym Asics was nothing but a slogan. Despite that, the Onitsuka Tiger logo is still visible on a large range of products, as a testament to the tradition before the merging of the brands – for example on the legendary GSM that is a classic in the product range at Rezet.